Core Functionalities

Saleor is built on a modern technology stack with a feature set that enables businesses to drive growth using both out- of-the-box elements and powerful integrations. Imagine your perfect experience and implement it with ease on top of our fully-fledged API. Let's build amazing.

Intro image for Core features
Storefront design
Front-end freedom

Build whatever front end works for your business, in the technology you choose.


Easily connect to the API without worrying about the details.

Total customization

Utilize our state-of-the-art PWA template or simple front-end SDK to build your e-commerce, your way.

Multi-device readiness

Saleor is created for the PWA era. You don’t need to refactor or implement mobile apps for multi-device experiences.

Create multiple versions

Easily A/B test nearly anything for continuous UX optimization.

Headless development

Decouple the front and back end to start your storefront design as soon as you like.

Product configuration
Flexible product types

Sell simple and configurable products with multiple variants. Handle digital and physical inventory.

Unlimited product attributes

Offer a wide range of product types without limitation. Saleor configures to your inventory.

Product bundles and collections

Group similar products for display and sale to increase order values.

SEO optimization

Create SEO-friendly content for products, collections, and categories.

Multi-warehouse inventory

Track stock levels across multiple locations. Edit multiple products simultaneously. Check all out-of-stock items in seconds.

CSV enablement

Import and export product data to Google and Excel to aid business decisions.

Internalisation and localisation

Saleor’s dashboard architecture is already available in 30+ languages.

Translations module

Create multiple local language versions of your dynamic content straight from the dashboard.

Cross-border fulfillment

Sell across borders and ship your products around the world.

Localized data

Saleor calibrates to your geo-location and that of your customers, so you can sell globally and locally.

Global reach

Offices in Europe and the US support you in building better e-commerce.


Avalara and Vatlayer integrations cover tax calculations in major markets.

Data-driven e-commerce
Sales history and metrics

View individual or multiple product sales in real-time. Use historical data to track performance.


Create multiple versions of your store for A/B testing. Leverage data to drive conversion rates.

Product recommendations system

Powerful machine learning tools create upselling opportunities for better shopping experiences and higher average order values.

Modern, PWA storefront

PWA is the fastest technology for any e-commerce. No downtime and no more Magento load times and buffering.


Powerful product configuration lets you sell your great products however it suits your business model.

Enhanced SEO

Edit SEO data for all aspects of your store, including URLs, and make use of metatags and Open Graph to drive new customers to your page.

Faceted search

Integrate your Saleor store with Elastic Search for quick site navigation.

Global reach

Offices in Europe and the US support you in building better e-commerce.


Customers can curate their own wishlists. Offer personalized experiences and drive ML tools with explicit data.

Order management
Multi-carrier shipping

Let clients choose between multiple carriers and delivery methods. Set separate rates for different countries.


Retain control over the full lifecycle of your orders with sophisticated fulfillment processes.

Customer profiles

Create unique profiles for each customer to get a clear picture of your client base.

Draft orders

Create dummy or actual orders to deal with inventory and customer service issues.

Refunds and returns

Handle and document refunds and returns directly on the order fulfillment page.

Sophisticated shipping

Assign worldwide shipping zones and courier rates by price or weight. Add tracking to every item you send.

Cart and checkout
Payment integration

Collect payments using global providers like Paypal, Braintree, and Stripe.

Capture and traditional payments

Support modern and traditional payment options aligned to the needs of your business.

Worldwide taxes

Avalara and Vatlayer integrations cover tax calculations in major markets.

Sales and vouchers

Create sales and vouchers in a dedicated dashboard module and drive conversion rates.

Abandoned checkouts

Archive information about abandoned carts to understand customer decisions and drive sales with push notifications.

Customize carts and checkouts

Choose the right flow and steps for your store. Create a single page or separate steps for your checkout process.

Back office

Manage access privileges by assigning staff members to role-based permission groups.

Authentication keys

Protect dashboard access by adding keys for access through Google and Facebook.

GDPR ready

Comply with major data protection laws and give customers peace of mind.

Actionable metrics

View individual or multiple product sales in real-time. Use historical data to track performance.


Server-side Google analytics allows you to view traffic to your site and build a clear profile of your customers and their behavior.

Manage your pages

Easily add rich-text content like blogs to your store.

Let's get started

Cutting edge meets tried and true. Talk to us about the features you want for your store.

Get in touch